PEPSI JAMA-I-CAN

I was contacted to work as a brand ambassador and artist for the 2019 Campaign "JamaICAN" develop to bring Pepsi back to the forefront of Youth and culture in Jamaica. The campaign boast the "ICAN" as its voice and broke put into a full 360 campaign. My addition to this campaign was to create a visual as an influencer that I think spoke to jamaica in a simple and energetic way.
MURAL
In my process of cresting this identity, I designed a mural which was used to beautify and uplift the spirt
of the Jamaican people with the positive message Jama "I-CAN" on the walls of Kingston, Jamaica.
of the Jamaican people with the positive message Jama "I-CAN" on the walls of Kingston, Jamaica.
MERCHANDISE









AMBASSADOR COMMERCIAL
